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The Marketing Academy powers on – a scholarly look at Boot Camp 2.0
11pm, Wednesday night. A bit of Magic FM. Perfect soul food for a sentimental, yet objective, look back at Boot Camp 2 of the Marketing Academy. It’s only a matter of hours since I departed the green...
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Work hard play hard, by Josh Connell
I took many insights away with me from the boot camp last week. One aspect that particularly interested me was touched on by a number of speakers; that being the similarities between a working and a...
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Paying it Forward: The Marketing Academy Ethos
From day one of being part the fantastic family that is the Marketing Academy, the definitions of leadership that we are all aiming to aspire to are: A leader leaves their mark of outstanding...
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Grabbing it by the ball ponds
The Marketing Academy introduces the scholars as ‘the future leaders of tomorrow’. Blimey. No pressure there then. It’s been an interesting journey since hearing that line; it’s quite easy to see how...
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When are you at your best as a leader? by Selina
The idea is that, whether you like it or not and whether you know it or not, everyone is a leader. You lead someone when you influence them. It doesn’t matter whether you manage a cast of hundreds or...
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Challenging yourself – by Josh Connell
It was a privilege to attend the recent Lunch & learn with Adam Crozier, chief executive of ITV. Adam shared his career journey to date along with ten expert leadership tips that my fellow scholars...
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Why you can’t afford not to Nominate your emerging talent for the Marketing...
While at a recent and absolutely brilliant Merlin lecture by Richard Jolly, I met some potential future scholars who said that they really wanted to be part of the Academy and felt they had the...
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The Pomegranate Chronicles
So, I suppose someone’s going to have to kick it off. It’s been about 4 weeks since I found out that I’d been selected to be a scholar for the class of 2012, and what’s followed has been a large number...
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It’s The Marketing Academy!
Chapter 1: Getting In (AKA the front line story of someone who’s done it) It was probably pretty grey the day I first heard about The Marketing Academy. I’d have been sat, I imagine, at my desk...
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An Army Major General, Inspiration, Creativity, Microadventures & some...
Well what can I say – when I applied for the academy and got the agenda and dates for the year ahead and the different boot camps, boot camp 3 was just this distant date in 2013 that was something to...
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It’s The Marketing Academy! (again)
Chapter 2: Getting On (AKA making the most of the opportunity of a lifetime) As a new crop of Marketing Academy scholars prep their applications and wonder quite what they’re letting themselves in for,...
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Bracknell The Centre of my World – Serendipity strikes again
During the session I ran at Marketing Week Live as part of my session I asked for a Volunteer. The person who volunteered it turns out worked for Hewlett Packard. After my presentation we spoke and she...
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